Athletic Bilbao announced Linebet as its Official Regional Partner for Africa during the 2025/26 season. Through this partnership the betting company will expand its African market reach while providing fans with unique promotional deals and community-based interactive programs.

The football club Athletic Bilbao maintains its distinctive identity through its traditional values. The club maintains its European uniqueness through its Basque-only player policy which leads to successful Spanish football results. The club has earned eight La Liga titles and multiple Copa del Rey championships which establish it as a leading football institution.

The African market stands as Linebet’s main focus so this partnership strengthens their relationship with fans who intensely watch European football competitions. The partnership will enhance fan engagement through special promotions and digital marketing programs which will unite African supporters with the historical heritage of the Basque club.

Linebet also maintains its sports sponsorship efforts through partnerships with AS Monaco and football personality Djibril Cissé to build a diverse and enduring sports sponsorship network that unites traditional values with modern approaches.

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